How to Empower Your CPO with Business Intelligence

Using Data to Drive Better Business Decisions

Thursday, December 6, 2012

Webcast is Sponsored By


Featuring Analyst Firm

Forrester Research

Key Takeaways

During the Webinar, you will learn:
  • How to take advantage of sourcing BI trends to grow your influence and achieve your strategic objectives
  • How to use third-party benchmarking data and pre-built analytics to optimize business decisions
  • Best practices for creating a best-in-class procurement organization based on data and analytics
  • Real challenges that Iasta's clients are overcoming by using Executive Analytics
  • Critical internal factors that will impact your success using BI in the coming year and beyond


Liz Herbert
Principal Analyst- Sourcing, Forrester

Liz, who is based in Cambridge, Mass., serves Sourcing & Vendor Management Professionals. She has been a featured speaker at leading industry events such as SaaScon, Nasscom, Society of Information Managers, and World BPO Forum. Liz has been quoted in leading publications including The Wall Street Journal, Fortune, The New York Times, and CIO Magazine.

Mark Seger
Manager of Sourcing Operations, Iasta

Mark Seger is a Manager of Sourcing Operations at Iasta. After 3+ years with Iasta, Mark oversees all SmartOptimization and SmartAnalytics implementations. He also contributes to the success of in-house sourcing projects and training clients on the technology and sourcing processes to maximize cost savings opportunities. After graduating from Indiana University, Mark was an analyst with Health Care REIT, Inc.


Scott McBride
Director of Enterprise Solutions, Iasta

Scott McBride is the Director of Global Alliances at Iasta. After five years with Iasta, McBride plays an integral role in managing all strategic partnerships and alliances with Private Equity firms, international BPO organizations and Sourcing Consulting organizations. In addition to mentoring on the best use of Iasta's platforms by partnering organizations, McBride develops client strategies for Iasta's spend analysis and sourcing platforms and helps clients identify, understand, and resolve strategic problems related to spend management.

How to Empower Your CPO with Business Intelligence
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