Supply & Demand Chain Executive Selects Iasta Officer as a Pro to Know for Second Time
Repeat accomplishment for Iasta leadership as company continues strong growth

Indianapolis, IN, March 20, 2007

Iasta.com, Inc., is fast-becoming the leading innovator of e-Sourcing software and services for global supply management. Today the company announced that one of its officers had again been nominated and selected as a leader in innovation and advancement of the supply chain and strategic sourcing industries. David Bush, Senior Vice President of Business Development and Senior Partner of Iasta was named as a 2007 Supply & Demand Chain Pro to Know, his second appointment to the list. As a rapidly emerging company, Iasta has received a number of awards recently and continues to increase client base each month. “This achievement shows that the steps Iasta has taken to become a market leader are being recognized and widely acknowledged. Our efforts to advanced supply management knowledge through blogs, wikis and other creative means are useful modes of market communication, innovation and brand building for our company,” said Bush.

Supply & Demand Chain Executive Provider Pros to Know is an annual listing of individuals from supply/demand chain software providers who exhibit deep domain knowledge and innovative thinking within the industry. Through a dedication to continued improvement in supply and demand chain technology, these individuals have worked to help supply and demand chain management professionals by equipping them with the proper tools. Nominees were selected based on the following information:

Selection Criteria: Provider Pros to Know

• In 250 words for less, please describe how the nominee has personally helped raise the profile of Supply Chain and increase the recognition of the importance of Supply Chain as a strategic function within the enterprise; why the nominee personally believes that it is important for Supply Chain to be recognized today as a strategic function within the enterprise; and what, in the nominee's opinion, technology's role is in enabling Supply Chain to achieve a more strategic role within the enterprise.

About Supply & Demand Chain Executive

Supply & Demand Chain Executive is the executive’s user manual for successful supply and demand chain transformation, utilizing hard-hitting analysis, viewpoints and unbiased case studies to steer executives and supply management professionals through the complicated, yet critical, world of supply and demand chain enablement to gain competitive advantage. On the Web at www.SDCExec.com.

About Iasta

Iasta is a software and global service provider of cost-effective Supply Management solutions. We help companies of all sizes and locations make better purchasing decisions - about the right product, the right provider at the right price. Companies use Iasta's product platforms to automate their strategic sourcing processes and provide buyers with the ability to collect and analyze supplier information. Iasta SmartSource™ enables companies to communicate with buyers and suppliers through built-in, integrated components such as: e-RFx / Auction, Project Management, Decision Optimization, Document Library, Contract Management and Management Dashboard. Customers include industry leaders such as YUM! Brands, Monsanto, ServiceMaster, Timex, OfficeMax, Burlington Coat Factory and Brunswick. These customers and many more extract value through Iasta optimization-based sourcing products and services - the Power to Decide. For more information, please visit www.iasta.com or call 317.594.8600.

Iasta is a trademark of Iasta.com, Inc. All other products and brand names are trademarks or registered trademarks of their respective owners.

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