Iasta Once Again Named to the Supply & Demand Chain Executive 100
Third Consecutive Year to be Honored by the Exclusive List

Indianapolis, IN, July 18, 2006

Iasta.com, Inc., a leading provider of software and global services for e-Sourcing, today was recognized for the third year in a row by Supply & Demand Chain Executive Magazine for excellence in the e-Sourcing and supply chain management industry. This multiple year achievement for Iasta illustrates the company's growing recognition as a market leader in strategic sourcing.

Supply & Demand Chain Executive has identified the leading providers of supply chain services and technologies who are at the forefront of innovation. Based on submissions to the "100" from end users and solution providers, the judging committee for the "100," including the editorial staff of the magazine, in conjunction with the editorial advisory board, has compiled a list of the leading supply and demand chain innovators.

This year the magazine focused the criteria for its "100" feature on innovation. "Our readers turn to Supply & Demand Chain Executive to learn about new solutions and best practices for enabling the supply chain, to understand trends in supply chain technology, and to benchmark their own companies' enablement initiatives with those of other enterprises across industry verticals," explained Andrew K. Reese, editor of Supply & Demand Chain Executive. "The corporate executives and line-of-business leaders who rely on the magazine want to know not only what the state of the art is today, but what will be the cutting edge of supply chain transformation and enablement tomorrow."

Melissa Beuc, Senior Director of Marketing and Product Development of Iasta, added, "We are honored to be a part of this list again in 2006/2007. It clearly shows that our commitment to forward development and customer service is being recognized by groups that understand the industry. Iasta is making a large investment into the growth of the company and we look forward to future achievements that add further confirmation of our progress."

About Supply & Demand Chain Executive Magazine

Supply & Demand Chain Executive is the executive's user manual for successful supply and demand chain transformation, utilizing hard-hitting analysis, viewpoints and unbiased case studies to steer executives and supply management professionals through the complicated, yet critical, world of supply and demand chain enablement to gain competitive advantage. Learn more about Supply & Demand Chain Executive on the web at www.SDCExec.com.

About Iasta

Located in Indianapolis, Iasta is a software and global service provider of e-Sourcing solutions We help companies of all sizes and locations make better purchasing decisions - about the right product, the right provider at the right price. Companies use our SmartSource^TM product platform to automate the strategic sourcing process by providing the ability to collect, distribute, allocate and analyze information between buying and supplying organizations. Iasta's service platform, SmartSupport^TM, compliments SmartSource and provides access to sourcing expertise and helps amplify a sourcing team's effectiveness. Customers include industry leaders such as ServiceMaster, Monsanto, Timex, OfficeMax, YUM! Brands, Burlington Coat Factory and Brunswick. Iasta has helped these customers and many more extract value through our optimization-based sourcing products and services - the Power to Decide. For more information about Iasta, please visit www.iasta.com or call 317.594.8600.

Iasta is a trademark of Iasta.com, Inc. All other products and brand names are trademarks or registered trademarks of their respective owners.

###